ROLD GOLD

A little extra ordinary.

It's okay to need a break from the constant stimulation around us. Indulging in ordinary activities, experiences and foods can provide a sense of calm, clarity, and satisfaction.

Art: Carol Lee Diallo, Kathleen Lorrimer
Copy:
Olivia Wink, Claudia Wasielewska

Pre-launch Instagram Posts

Teasing Rold Gold’s limited-time pop-up, The Ordinary Bar, opening on National Pretzel Day.

EXPERIENTIAL

The Ordinary Bar provides a laid-back atmosphere for enjoying pretzels, beer, and conversation. 

OOH

Aisle endcap

Reminding shoppers of a simple, tasty snack amidst a sea of new, explosive flavors.